What we see in clinic numbers, written down. Every number shows its source.
Field notesNew patients are the scarce thing.Clinic revenue is up. New patients are down. The gap is not demand, it is the first minute.Field notesThe $59 facelift.A discount ad brings a discount patient. The clinics that last sell a named result at a real price.Field notesSell the stairs, not the PRP.Nobody searches for a treatment. They search for a knee that hurts on the way upstairs.